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William
Bontrager: "Master Recommend Pro" (cgi-script)
Important
note: This is a critical review and not a sales
letter or an ad!
Format
Cgi Perl-script (delivered as
an ASCII-file) plus instruction files (delivered as
html-files)
Review
What this script does
By owning Master Recommend
you can invite your visitors to recommend either your whole
web site or just a single page of it, to their friends. This
kind of scripts are often called Tell-a-friend-script,
Recommend-a-friend-script or something like that. These
scripts have been very popular for some time now, and they can
be very useful in a Viral Marketing campaign, or if you just
want to give your readers the possibility to recommend your
web site or individual web pages.
Through the administration
panel of the script, you can set up customized forms that your
visitors can use for recommending your web site. When they've
filled in the form with the recommendation, they'll be
directed to another page (typically a "thank you
page") of your choice.
When someone has used a form to
recommend your web site, Master Recommend Pro can send both
you and the person who's recommending your web site, an
confirmation email. But this can be customized too.
Features
Here is, at a glance an
overview over some of the features of this script:
- Detailed, step-by-step instruction manual.
- When installing the script you don't need to change the
code. Everything is done through your FTP client and your
browser.
- Excellent administration panel.
- You can generate the tell-a-friend forms directly
through the administration panel. Just copy the html-code
and insert it into your web (html) editor and upload it to
your domain.
- Almost everything can be customized according to your
individual wishes and needs - directly through the
administration panel.
- Ready-to-use templates for all outgoing emails (sent to
visitor, friends and/or webmaster).
- Built-in database (listing all transactions) which can
be customized through the admin panel.
- The script can be set to automatically screen abusive
language.
- Individual emails addresses can be banned if you want to
avoid certain persons to abuse your forms.
- High security. For example, you decide which domains the
tell-a-friend forms can be run from.
- etc.
One additional feature which I would like this script to
have, is the ability to totally personalize the emails sent
from the recommendation form, so that the name and email of
poster is inserted into the "From"-field of the
recommendation emails (which a friend gets).
However, Will Bontrager has informed me that this feature
is probably going to be added to the next upgrade of the
script.
When this feature is added to Master Recommend Pro, it'll
be even better suited for a Viral Marketing campaign.
Ease of set-up
Just like it's the case with
all the other scripts by Will Bontrager, which I've installed,
Master Recommend Pro is extremely easy to install. It
simply can't be much easier. Even if you've never installed
any cgi-script before, you'll find this script (and other
scripts by Will Bontrager) very easy to install. Just upload
the script to your server, using your favorite FTP-client. Set
a few permissions, and you're up and running.
That's it!
Besides, I want to mention that
the documentation is very, very good. It doesn't
contain a lot of superfluous stuff that you don't need anyway.
No, you get just the information you need. And it's easy to
understand and apply.
The documentation contains all the necessary details -
whether you're beginner or a more experienced cgi-installer.
It tells you step-by-step what to do, and it's very
pedagogical.
In short, I would wish that
other script creators would make their scripts as easy to
install as Will Bontrager has made his. And the documentation
is super.
Ease of using
This script is really easy to
use.
Practically everything in your
forms can be customized through the administration panel (also
called control panel).
I know very few other programmers who create such helpful
and detailed control panels as Will Bontrager does. Everywhere
in the administration panel you find Will's short and
right-to-the-point explanations, telling you what each new
field, button etc. means.
Let me just give you a few examples of what you can do through
the administration panel.
You can enter forbidden words to use in the emails send.
This makes it more difficult to abuse your recommendation
forms. Of course they can still be abused, but it's more
difficult if you use this feature. One little criticism here,
is that you aren't told whether you'll have to use commas,
tabs or spaces to delimit the "dirty" words
from one another.
Generating the recommendation
forms possibly can't be easier. As the instructions in the
administration panel says, "Answer a few questions
and click the button. A form will automatically generate for
you. Then just copy the form and paste it into your
page."
Through the administration panel you can even choose the
number of columns you want your forms to be spread over.
And if you want to preview the look of the generated form,
just click on a link and you'll be able to preview the form in
your browser.
The only step which can be a
little bit difficult, is if you want to change the
forms generated by the script and don't know how to edit
html-code. However, it isn't that difficult, and of
course it hasn't anything to do with the script itself.
If you don't know how to edit html-code, you'll easily be able
to find good html-tutorials all over the Internet.
Of course you don't need
to change the forms generated by Master Recommend Pro. You can
just use them as they are. They look fine and are ready to
use. But personally I
wanted to change the look a little bit.
The form I generated looked
like this:
But I wanted the form to look something like this:
So, I just had to change a few html tags. Nothing really
complicated.
But that's of course totally up
to you and what best suits your needs.
In short, everyone can use this
script to set up an effective Tell-a-friend-form on his or her
web site. Just follow the step-by-step instructions - either
in the manual or in the administration panel - and you'll be
up and running.
How well the script works
I've now tested Master Recommend Pro for some time, and in
my experience it works really, really well. I haven't
encountered any problems. It can be terrible annoying if
you've set up a script, only to find out some time later that
you've lost a lot of valuable input from your visitors,
because the script has a bug. But, again, in my experience
this script works very well.
As always - so far as I can judge - Will Bontrager has done
his best to prevent any security problems in his scripts.
The only possible security improvement I suggest, is to
place a limit on the length of input that can be entered in
the form fields. It's very simple to do that. Just use the
<MAXLENGTH=n> tag (where "n" represents the
maximum number of letters or numbers that can be entered into
your form). By doing this, you don't risk that anyone enters
hundreds or even thousands of characters into your form and
overload your server. If you want to see how you can add the
<MAXLENGTH=n> tag to a form, you can take a look at the
source (html-)code of the form I've inserted above.
Overall
assessment
Master Recommend Pro is an excellent script. It really
works fine. It has all the flexibility that you need in order
to set up effective tell-friend-forms on your web site.
I've tested a lot of Tell-a-friend scripts, and in my
opinion Master Recommend Pro is one of the absolute best
scripts of this kind.
If you're looking for a solid and effective
Tell-a-friend-script for your web pages, you can't go wrong by
buying this script.
Price (at the time of this
writing)
US $45.00
About William Bontrager
Who is William Bontrager? Click
here for the answer!
Buying information
Website
http://www.willmaster.com
Email
http://willmaster.com/contact.shtml
Snail mail
William and Mari Bontrager
RR 1, Box 271-B
Solsberry, IN 47459
USA
Phone
812.935.8269
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