Important note: This is a critical book-review and not a salesletter or an ad!
 

Items included in this course

(Important note: Ted Ciuba's course comes in two different editions: A standard edition and an advanced (protété) edition. The protété has more bonuses and include consultation service). The course reviewed here, is the the protété edition. The review doesn't include the personal consultation service, though).  

Main manuals and tapes

• "The "Business" End Of Your Million Dollar Business"
• "How To Get Your Own Million Dollar Product"
• "Your Multi-Million Dollar Marketing Program"
• "The Workhorse Of Your Multi-Million Dollar Mail Order Empire – The Sales Letter"
• "How To Use The Internet To Make Your First Million Dollars"
• "The Mail And Grow Rich System" (on six audio-tapes)
  
  

Bonuses

• "High Impact Backend Marketing"
• "Million Dollar Publicity Strategies That Don’t Cost You A Dime ...and Make You Millions!"
• "How To Dream Up Hundreds Of Your Own Million Dollar Headlines"
• "Killer Sales Letters For You To Shamelessly Copy, Mimic, and Bust Loose On Your Own Million Dollar Product$!"
• Paper back book: "Mail And Grow Rich"
• Video #1: "How to Use Your Mind to Make a Million Dollars" by Mark Victor Hansen
• Video #2: "Mail And Grow Rich Bonus Video" by Brian keith Voiles
• Campaign Workbook #1: "The Mail And Grow rich Protégé Program"
• Campaign Workbook #2: "The Mail And Grow rich Protégé Program"
• Manual: "Killer Sales Letters For You To Shamelessly Mimic, Copy, and Bust Loose On Your Own Million Dollar Products"

Content

• How to create your own product

• How to get others to create your product

• How to write an order-pulling salesletter

• The easy way to find out if your product is going to be

• successful - before your create it

• How to get your own product without writing a word

• How to make profitable Joint Ventures

• How to get a back-end product and find the real profit

• How to write your own headline

• Hundreds of winner headlines

• How to market on the Internet - starting from scratch

• How Ted Ciuba became enormously successful by placing a free ad

• on AOL

Review

(Important note: Ted Ciuba's course comes in two different editions: A standard edition and an advanced (protété) edition. The protété has more bonuses and include consultation service). The course reviewed here, is the the protété edition. The review doesn't include the personal consultation service, though).

Review

This course is Ted Ciuba's follow-up product to his excellent paperback book "Mail and Grow Rich". But this course is a complete course on how to develop your own products, how to market them both online and offline, and how to sell and distribute them.

One of the masters

Until about a year ago, I had never heard about Ted Ciuba before. But since then I've found out that he is one of the real masters in this business. Ted has successfully sold his own and others' information products. And I understand that his Paper Profits course, on how to sell notes, has been a huge success.

In his new "Mail and Grow Rich" course Ted shows how he has become so successful in Direct Marketing.

Very inspiring

Ted Ciuba has a way of being really inspiring in what he writes. He is never boring but always exciting - whether he talks about the more technical aspects of running a mail-order business on the Internet, or he shares his own experiences.

So this course is not just a theoretical dissertation but a highly practical guide to success. You clearly sense that this course is written by someone who knows this business in and out, and who has walked all the way before you.

In my opinion Ted Ciuba is one of the most inspiring teachers on successful Direct Marketing. Ted shows you that it can really be done. And when you read Ted's course, you often say to yourself: "Hey man, I could do that too!"

Focusing on marketing

A few places I think Ted becomes a little bit too self-promoting. But it certainly doesn't distort the overall impression I have of this excellent course.

A few times I would also have liked it if Ted had been a little bit more detailed and concrete. This critique primary apply to the slightly more technical aspects of marketing online. For instance, the chapter on autoresponders isn't detailed enough if you ask me.

When Ted teaches his marketing strategies, though, he is very detailed. Take his manual on writing a winning salesletter, "The Workhorse Of Your Multi-Million Dollar Mail Order Empire – The Sales Letter". This manual covers the whole process of writing salesletters in detail. Marketing is obviously Ted's expert area.

And I would like to emphasize that these few criticisms DON'T subtract anything from the overall picture: This course is a REALLY IMPORTANT and USEFUL COURSE for the aspiring and experienced marketer alike. Following the concepts and techniques in Ted's course, you can potentially earn the same fortune that Ted has.

And while you can find more detailed, technical instructions in some other books and courses, you'll get so much more insider MARKETING secrets in this course, than you find in most other courses. And after all, it's the marketing strategies that are most important. The more technical stuff you can easily find.

You just get SO MUCH in this course. It's PACKED with information - both in the main manuals, the tapes and the bonuses.

A course in master marketing strategies that makes money

What I've found really helpful in this course, is that Ted Ciuba gives you insight into some of the MORE ADVANCED product development and marketing STRATEGIES. Ted shows you how to earn more than pennies from your information products.

He doesn't just describe a few techniques which can help you earn some money. No, he gives you an overall strategy for really making it big in Direct Marketing - online and offline.

Multiple streams of income

Another thing I really like is that Ted doesn't just give you one way of making money through your marketing. Instead he gives you MULTIPLE WAYS OF MAKING A PROFIT.

Ted shows you how to make money both ONLINE and OFFLINE. In most other courses, you only learn about one of these ways to sell your products. But Ted not only shows you  how to make money both of these ways. No, he actually recommends his readers to combine these two ways of marketing and selling your products. Why limit your profits to those you can earn online, if you can earn much more by including offline marketing too? That's the question Ted asks. And I really agree with him.

But that's only one way Ted Ciuba shows his readers how to multiply your profits by combining different METHODS and STRATEGIES of marketing. Instead of just using Internet marketing and direct mail as your only marketing strategy, why not also use classified and display advertising? And in addition you can try to get some free publicity. And Ted shows you many other ways of marketing your product. Ted's overall strategy is to let these different marketing strategies empower each other. When they do, you get a much better end-result than if you use these strategies isolated.

The details of money-making marketing

But Ted Ciuba gives you much more than just strategies.

Ted also shows you how to make high profitable Joint Ventures, how to get high impact back-end products and how to market these, how to market your products by e-mail, to get more traffic to your site, how to earn money through a discussion board, how to get merchant account, etc.

It seems obvious that this is Ted's expert field. He really seems at home here. And I really like his honestness in sharing his personal experiences with his readers. He seems to keep nothing back.

Besides, Ciuba often include helpful resource-information which may be helpful when looking for the best and most cost-effective solutions.

The simple way

I also like Ted's way of showing you how to make a product the simple way, which he reveals in his manual, "How To Get Your Own Million Dollar Product".

For instance, Ted shows how he made his big Paper Profits course in minimum time and by using a few very simple means sold a lot of this course which costs several hundred dollars.

That's something that makes this course differ from so many other courses: Ted shares his personal experiences with you. You don't just get a few theoretical dogmas. Instead Ted generously shares his most personal experiences and learnings.

Ted doesn't complicate things, but instead drops all the nonsense. He shows you how to do things the easy and uncomplicated way.

The bonuses

The bonuses you get with this course are so numerous and good, that they themselves actually constitute a whole course.

If you get Ted's protégé course, you get two videos - one by master copywriter Brian Keith Voiles on copywriting, and another by Mark Victor Hansen co-author of the bestseller, "Chicken Soup For the Soul". Both of these videos are very good, even though I think Mark Victor Hansen sometimes seems a little bit too smart in his way of speaking. But the information on these two tapes is good.

The bonus manuals written by Ted Ciuba himself, are really good too.

For instance, in his bonus manual, "Million Dollar Publicity Strategies That Don't Cost You A Dime ...and Make You Millions!", he shares his press release sales strategy. He shows what to include - and what not to include - in a press release, if you want it to get published. He gives a ready-to-use press release format. He also gives several examples on how other marketers have successfully written press releases that got published. I believe that this publicity guide may show very helpful to many newbies trying to get some free publicity for their products.

Summary  

Ted Ciuba's course is a very important contribution to the courses on marketing on the Internet. And in opposition to most other courses, Ted's course doesn't just focus on online marketing OR offline marketing. Ted covers BOTH ways of marketing. And it's one of Ted's most important strategies to COMBINE these two ways of marketing. Another important strategy in Ted's arsenal, is to use multiple STRATEGIES of marketing. Generally speaking, the strongest asset of Ted's course is the master STRATEGIES Ted gives you. Compared to some of the other courses on the market, the "Mail and Grow Rich" course doesn't focus so much on detailed technical descriptions. Instead the "Mail and Grow Rich" course is first of all a MARKETING STRATEGY COURSE. Ted shows you strategy after strategy, and shows you how combining these strategies can help you earn a fortune. In my opinion Ted has written an extremely important course that can be the key to earning almost anybody a fortune. At least I am very, very grateful that I found this important course.

About this author

Who is Ted Ciuba? Click here for the answer!
 
 

Buying information

Parthenon Marketing, Inc.
2400 Crestmoor Rd #36
Nashville, Tennessee 37215
U.S.A.

Phone: +615-662-3169

Fax: +615-662-3108
 

Website

http://www.mailandgrowrich.com
 

E-mail address

talk@mailandgrowrich.com
 
 
 

Books by this author
 

"Mail And Grow Rich" (Book)

"Mail And Grow Rich" (Course)

"PaperProfit$" (course)
 
 

Newsletter

Ezine

"Mail Order in the Information Age"

(Free subscription through Ted Ciuba's website - http://www.mailandgrowrich.com)