Important note: This is a critical book-review and not a salesletter or an ad!
 

Number of pages

187 pages
 

Content
 

• 11 specific skills you'll learn through this book
• Precisely why a good headline may double your profits many times over
• The consequences of a bad headline
• Why a good headline can mean many more readers of your sales-copy
• How to "hook" new customers through your headlines
• Why the headline is the most important piece of your salesletter, ad, book, article etc.
• The real secret behind order-pulling headlines
• How to touch the emotions of your customers through your headlines
• How to get into the right mindset for writing irresistable headlines
• 22 different types of headlines you can easily use
• How to make a headline with a strong offer that make your customers buy
• Effective techniques for always creating that winner headline
• What makes the readers of your headlines stop up, get hooked and read the rest of your salesletter
• The psychology of irresistable headlines
• How to use curiosity to get attention
• How to create winner headlines by studying the masters
• Why so many headlines fail again and again
• 6 ways to write that successful headline
• A key to success: Making your headline believable
• 69 tips for profitable headlines
• The 7 simple formulas that will cause you to succeed
• What to add to your headline to make it bring in much more cash
• Words that has an almost magical effect in headlines
• How to design your headline for extra impact
• How to use your new skills for writing irresistable headlines in your sales-letters, classified ads, display ads, postcards, brochures, envelopes, direct mail packages, yellow pages ads, newsletter, website, ezine, banner ads, e-mails, discussion boards messages, presreleases etc.
• Three interviews with headline masters
• A checklist when you write headlines
• Suggested literature
• etc.

Review

Some people may think: "Who needs a book on writing headlines?"

And I understand them. After all a headline if only a few words.

Anyway, the headline is the most important part of your salesletter.

Besides, when you can write a good headline, you have a good basis for writing good titles, the body-copy of salesletters, classified ads, display ads etc.

Why?

Because headlines are so compact.

A good headline contains almost all the other good aspects of successful writing. You whole sales-message can almost be condensed into a good headline.

If you know the way of almost magically combining the right words into irresistable headlines, all your marketing material will be much, much more successful.

In his book "Magic Words" Ted Nicholas tells his readers that a change in one of the headlines of his salesletters, meant an 1800 percent increase in sales.

That's how much a good headline can mean for your sales.

The question is, will you learn to write such order-pulling, irresistable headlines by reading this book?

Yes, I really think so!

What I really like about this book: That Robert gives you the details. He shows you step-by-step how to write orderpulling headlines.

As you can see from the content-list above, this book is quite detailed in it's treatment of writing headlines. Robert Boduch covers almost every aspect of writing headlines that'll make your salesletter attract more readers and potential customers.

It's almost impossible to misunderstand anything about writing headlines, when you read this book. I just can't imagine how anyone can avoid writing a good headline after having read this book. That's how good this book is.

What I don't like about this book?

To be honest, I don't know! I have gone through the book trying to pinpoint anything I didn't like. But I just couldn't find anything.

So I really like this book. And I think Robert has done his readers a big favour in writing such a helpful book.

I would strongly advice you to invest in this book while you can still get it! I trust that you'll write better headlines, salesletters, ads, titles, e-mails, books, articles - and get more sales.

In short, this is a very, very good book!
 

Price

$67
 

About Robert Boduch

Who is Robert D. Boduch?
 
 

Buying information
 

Success Track Communications
616 Westshore Blvd.
Pickering
Ontario  L1W 2T8 Canada
 

Fax: 905-839-1483

E-mail: behappy@total.net
 
 

Website

http://www.bizprofitbuilder.com