James Martell: 
"Affiliate Marketers Handbook 2002"

Important note: This is a critical book-review and not a salesletter or an ad! 


Format

PDF-document. 257 pages.


Review 

Maybe you think, “Oh no, not yet another book on Affiliate Marketing!”

And I admit that that was my first thought too.

But then I read some of the raving reviews this book has received. Besides, the book and it’s author seemed to be serious and professional.

So, I was a bit curious when I opened the PDF-file and began to read the book.

Soon I got so interested in what I was reading that I decided to print out the 230+ pages in order to make the reading more comfortable. I don’t do that very often. All those printed books fill a lot on your shelves, and it loads your printer. But in this case I soon discovered that here was something really worth printing out and saving.

What James Martell has created is a step-by-step guide to setting up your own highly profitable Internet business selling affiliate products. And when I call James Martell's "Affiliate Marketers Handbook 2002" a 'step-by-step' guide, I'm using that description in it's truest sense.

James Martell has split up the whole process, of setting up and running your affiliate business, in 8 steps. And it's seldom I've seen a book that goes so much into the nitty-gritty details that this book does.

In his "Affiliate Marketers Handbook 2002" James Martell shares his own proven system for earning a really nice income through affiliate products. And so far as I can judge, he has really left no stone unturned, in the description of his system.

This doesn't mean that there isn't more to say about affiliate marketing. There is. For example, James Martell doesn't really cover the role of building an opt-in list. And there are other subjects that he doesn't cover. But he can certainly not be accused of leaving out the details about his own system.

James Martell relies very much on the search engines when marketing his affiliate web sites. He creates a lot of affiliate direct response web sites, and then he promote these web sites by his own unique approach to get high rankings in the search engines. And this process he covers very much in detail.

Practically everything on his web sites is created with the search engines in mind: The domain names, the titles of each individual page on his sites, the many articles etc. On the face of it, this doesn't sound that unique, but once you read about James Martell's system as described here in his "Affiliate Marketers Handbook 2002", you'll soon notice that it really is James Martell's own, unique system.

Some Internet marketers don't like focusing that much on the search engines. And I agree that there are other very important ways of promoting your web sites. But I also agree with James Martell that the search engines are extremely important. And who says that you need to choose between focusing on the search engines and using other methods for promoting your web sites?!

One very strong argument for James Martell's system is that it practically takes care of itself. His unique method for making his web sites search engine friendly is much more time-resistant than most of the other smart tricks often used to cheat the search engines. Once you've customized your web sites according to James Martell's formula, you can feel pretty safe that they'll rank high on the search engines for a long time to come. The reason is that this method is based upon the way the search engines themselves want to rank web sites. But in the case that something changes, James Martell publishes relevant updates on a special, password protected web site for all buyers of his book.

Painstakingly James Martell covers each step in the process, and I think he's made it so easy that most of his readers will find it easy to follow his advice.

As I said earlier, you can supplement James Martell's methods with those of others. However, I think James Martell's system stands quite strongly by itself.

Overall assesment

In my opinion this is one of the very best books I've read on affiliate marketing. Maybe even the best. (A competitor is Rosalinds Gardner's book, which is also excellent).

If you'd like to establish your own successful almost 100% automatic Internet business, I think you'll can do nothing better than invest in this book.

In short, I give this book, "Affiliate Marketers Handbook 2002", my highest and strongest recommendations. Buy it! It's a very good book!

Buying information 

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