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David
Frey:
"The Small Business Marketing Bible 2003"
Important
note: This is a critical review and not a
salesletter or an ad!
Format
PDF-documents. 312 pages.
Review
Are
you also tired of all those marketing courses and books
promising you to show you how to market your business
successfully? I often feel like that. And
my first thought when I read about "The
Small Business Marketing Bible 2003" by David Frey was
also, "Oh no, not another book about the same subject.
Isn't everything said about Marketing?" However,
in this case I was positively surprised! "The
Small Business Marketing Bible 2003"
by David Frey is a complete course in Marketing. David Frey
covers practically all the steps that you need to take in
order to market your business successfully. But it's much more
than just another encyclopedia-looking book on Marketing. First
of all, David Frey really knows what he's talking about. It's
evident that he's a doer, and not just another theorist. David
has many years of practical experience as a marketer and
marketing consultant. Secondly, the amount of information
you get in this course, is quite impressive. David Frey covers
a wealth of Marketing principles, strategies and tips in "The
Small Business Marketing Bible 2003". Thirdly,
in my opinion the information you get in "The
Small Business Marketing Bible 2003" has a really
high quality. In my own experience, the
principles David Frey covers work in the real life. If you
have a small business, you don't need a lot of impressive,
academic theories. You need tried and proven, down-to-earth
information that you can immediately go out and apply to your
business, so that you can begin to see the results tomorrow.
And in my opinion that's exactly the kind of information you
get here. Here
are a few examples on what you'll learn in "The
Small Business Marketing Bible 2003". You'll learn...:
- The basic principles behind successful Marketing.
- You'll learn how to make your own, effective marketing
plan that you'll immediately be able to apply to your
business situation.
- How to target the right kind of market.
- How to use free give-aways to generate leads for your
business.
- How to use Joint Ventures to get more customers.
- How to use "free publicity" to promote your
products.
- How to write letters that generate more leads and
customers.
- How to create and use the right kind of guarantee to
remove the fear that keep your prospects from ordering
your products and services.
- How important it is always take into consideration the
life-time value of to of customers.
- How to turn occasional customers into loyal customers
who buy again and again.
- How to get testimonials from your customers.
- Etc.
Believe me, this is just a small part of what you'll learn
in "The
Small Business Marketing Bible 2003". No
wonder that this course has gotten raving testimonials from
such people as Martin Howey (President, Quantum Intl.) and
Jonathan Mizel (famous and very successful Internet marketer). Martin
Howey goes so far as to say: "For the past 36 years I’ve been helping businesses grow and gain a competitive advantage. In those 36 years have I never seen a marketing course that is so complete and detailed as the Small Business Marketing Bible." And
Jonathan Mizel calles it, "incredibly impressive!" And
I agree! This is really a fantastic resource. You'll get a
wealth of information, but it's never boring or dry. Instead
the information is inspiring, motivating and very practical.
It's the kind of information that you can apply today and see
the first results of tomorrow.
Overall
assessment
In my opinion this
is a surprisingly good course! Surprisingly because there are
so many bad books and courses on Marketing out there. And
surprisingly to me personally, because I had never before
heard about David Frey.
"The
Small Business Marketing Bible 2003" is simply one of the
best, most detailed and at the same time most practical
Marketing manuals I've ever seen. And for a fraction of the
price you have to pay for the marketing material by other
famous marketing "gurus", you'll get a complete
marketing education if you read, study, digest and practice
the information in "The Small Business Marketing Bible
2003" by David Frey.
In
short, I give "The
Small Business Marketing Bible 2003" my highest
recommendations. And if you read it, I predict that you'll
agree heartily with me.
Price (at the time of this
writing)
Digital
version (PDF-document): US $67
Printed
version (3 ring binder): US $79
About
David Frey
Who is
David Frey? Click here for the
answer!
Buying information
Website
http://www.marketingbestpractices.com
Email
David@MarketingBestPractices.com
Snail mail
David Frey
2507 W. Bay Area Blvd. Suite 1534
Webster, TX 77598
USA
Phone
281-993-5657
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