Chris Elliott:
"Marketing
Rush"
(firesale package) Important note:
This is an impartial and critical product-review - not a sales letter or an ad!
Format
Huge package (with private label rights included):
- 14 ebooks/special reports - PDF-format, MS Word-format (several of the
ebooks more than 100 pages).
- Complete graphics (ecovers etc.) to market the products.
Review
There's no doubt about it: Information products with private label rights
are hot right now. Just in case you wonder what 'private label rights' (PLR)
means, here's a short explanation: PLR means that you can not only reprint
and resell the product, but you can also more or less customize and change
the product before you resell it.
In some cases PLR just means that you can change minor parts and details
of the product but that you can't change the content itself.
But in other cases PLR also means that you can practically change
anything in the product you've bought. This is the more common meaning,
and it's in this sense that you get the PLR when you buy "Marketing Rush" by
Chris Elliott. You can practically change everything in this series of
books, from the author name to the content itself.
In other words, when you own this package you can:
- Resell the ebooks just as they are.
- Change the content of the ebooks.
- Sell the reprint rights to the ebooks.
- Sell private labeling and banding licenses to the
products.
In other words, owning this package is a close as you can come to owning
your own information products that you've written and created yourself.
In many cases the products you get with PLR isn't worth very much. The
content in these PLR products is often superficial and rather generic.
Was this also the case with "Marketing Rush", or is it an exception to
the general impression that I've gotten of many PLR products?
Before I answer that question, I'll give you a quick overview of what you
get when you buy "Marketing Rush" by Chris Elliott.
The content of this package
"Marketing Rush" is a big product. However, you can
download it immediately after you've bought it. So, there's no
need to wait for a CD-rom or DVD to arrive.
The books are
apparently not written by a ghost-writer but instead written by Chris Elliott
himself and his business partner, Mo Wisniewski.
The huge pacakge consists of 14 ebooks or special reports. Here's an
overview of the books:
- Product # 1 - Presentation For Online Profits In 2006 (97
pages)
- Product # 2 - Increase Your Profits 10 Fold In 15 Days With The
*Whole* Truth About Backend Sales (51 pages)
- Product # 3 - The Secret Mechanics Of Lightning Fast Product
Creation & Innvation In 2006 (92 pages)
- Product # 4 - Joint Ventures Revealed Million Dollar Deals For
The One Man Operation (100 pages)
- Product # 5 - A Step By Step Guide To Explosive Product
Launches (61 pages)
- Product # 6 - The Top 15 Most Profitable Online Business
Questions - Answered Once And For All (74 pages)
- Product # 7 - Advanced Pricing Strategies For Online Business-
Revealed (47 pages)
- Product # 8 - An Almost Endless Supply Of Targeted Customers
For Your Business Through No Cost Affiliate Tactics (60 pages)
- Product # 9 - A Step By Step Guide To Writing High Response
Sales Letters - Even If You've Never Written One Before (58 pages)
- Product # 10 - List Building And Management Strategies For The
Online Marketer In A Rush (81 pages)
- Product # 11 - Tap Into An Almost Neverending Pool Of Customers
For Your Products - Without Having To Spend A Penny (63 pages)
- Product # 12 The Power Of Hindsight - 12 Years Of Online
Marketing Exprience Is Now At Your Disposal (51 pages)
- Product # 13 - The Art Of The Successful Joint Venture (100 pages)
- Product # 14 - 50 Things The Most Successful Men and Women Have
In Common (97 pages)
You both get these ebooks and special reports in PDF-format and MS Word-format.
This means that you can either sell the books as they are, in PDF-format, or
you can edit and revise them to turn them into your unique information
products.
Several of the
ebooks more than 100 pages, so they're regular ebooks. We're not just
talking about short 20-30 page ebooks or reports.
Besides, when you read the titles and sub-titles of these books, you'll
see that they pretty much cover the most important aspects of marketing
an online business. Chris Elliott shows you what'll make a real, positive
difference in marketing your Internet business.
In addition to the the ebooks you also get the complete graphic package (ecovers,
sales letter graphics etc.) that you can use to market the products.
So, this is a pretty huge package with everything you need to get started
marketing your own information products, even though you haven't written a
word yourself.
And now back to the question I asked a bit earlier: Is this package any
good? What about the quality of these ebooks?
The quality of the product
As you can probably imagine I was very excited to see if these products
were worth anything or if they were just the typical nonsense you get so
many other places.
In the sales letter for "Marketing Rush" Chris Elliott emphasizes that
the products have a really high quality and are not the typical, superficial
ebooks that you get elsewhere.
I've now gone through all the books, and here is my conclusion...
I'm very, very surprised by how good the information in the books is. In
fact, the quality is so good that each of the books could easily be sold for
$50 or more. The information is much, much better than
you would normally suspect it to be when you buy a product with full PLR
included.
Let me just give you one example:
In book #6, "The Top 15 Most Profitable Online
Business Questions - Answered Once And For All", Chris Elliott really helps
his readers to clear up much of the confusion that surrounds marketing an
online business.
He answers such common questions as, "How do I get
hits to my site?", "How do I build my list?" and, "How are people making
20k+ a month? I can't get near that figure."
But he also goes on to answer some more advanced
questions like, "Why won't my affiliates sell?" and, "Why can't I score any
JV's?"
In addition to these factual questions, Chris
Elliott also answers some questions that have a more psycholocial character:
"I'm worried that I won't succeed."
If you've been active in online marketing, I'm sure
you've been wondering about some of these questions at one point or another.
Chris' answers are right to the point. They're not
overly detailed, but several of them take up several pages. And they're
detailed enough to give you a very good and concrete idea about what to do
to solve your problems. And if you want to get the step-by-step details, you
can find them in the other books you get in the "Marketing Rush" package.
In other words, I think that Chris Elliott does a
really good job at answering the questions.
When you read through the books, you notice that they're apparently
written from a personal point of view. You'll often find phrases like:
"The reason I’m writing this right now is because of my personal
experience and general attraction to this subject." (Actual quotation from
ebook #1: "Presentation For Online Profits In 2006" p. 25).
And this is the general impression I have of these books: They are really
written by someone who's personally done what he writes about.
The content seems to be original. Of course much of it is covered in
other books and courses, but all the way it seems like the information is
based on Chris Elliott's and Mo Wisniewski's own business experience.
The books are structured pretty much the same way: First you'll get an
introduction. Then comes an overview of the goals of each section. Then
comes the main content of each section, and finally you'll get a summary of
what's been covered.
This is just a raw overview of the general structure of the books. But my
general impression is that the books are structured and well organized.
The reason I mention this is that it can be quite annoying to read a book
that is very unstructured and disorganized. But this is not the case here.
Overall assessment
This product gets my highest recommendations. I'm really surprised by the
quality of this product. This does of course not mean that there isn't more
to say on the subjects that Chris Elliott covers in these books. But it
means that you'll almost certainly find the content really useful if you
want to build and run your own, successful online business. Yes, much of the
information easily applies to offline businesses too.
The complete "Marketing Rush" package is sold as a
firesale product (you know, the price increases over a certain number of
days), but even at the most expensive price, $297, it's absolutely a steal.
Even without the PLR the books could easily cost more than what Chris and Mo
charge for them.
I have only good things to say about this unique
package and offer.
So, my conclusion is that I give this
package my strong recommendations.
Buying information
Price (at the time of this writing)
Firesale:
$197 (start of firesale) - $297 (end
of firesale).
Web site
MarketingRush.com
Email
support {AT} marketingrush.com
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