Important note: This is a critical book-review and not a salesletter or an ad!
 

Items included in this course

• Main manual
  "How to Go From Zero to £100,000 a Year Selling Simple
  Information Products" 
  (Four-ring binder, A4 format - 21 x 29 centimeters. That is, a little big larger than three-ring binder)
• Report #1
  "£12,000 in Three Months! - From Your Own Home- Based Publishing
  Company"
  ( A4 format - 21 x 29 centimeters)
• Report #2
  "How to turn Your Computer into a Mega-Money- Making Machine for
  the Millenium"
  ( A4 format - 21 x 29 centimeters)
• More reports
  Several reports on three diskettes (with full reproduction and resell rights)
• Sample of the newsletter, "Great Ideas - a portfolio of business ideas and opportunities"
  
  

Number of pages

Main manual: 140 pages

Report #1 - "12,000 in Three Months!": 12 pages

Report #2 - "How to turn Your Computer into a Mega-Money-Making Machine for the Millennium": 9 pages
 

Content

Main manual

• Success-stories in the self-publishing industry
• How to start and run your own business from scratch
• Which dangers to look out for when starting your new business 
• How to start with nothing and succeed wildly
• How to find a winning topic for your information product
• How to sell your products most effectively
• More than 100 ready to use ideas for books Avril don't have the 
  time to write herself 
• How to let your products sell like crazy
• How to write order-pulling classified ads 
• How to write order-pulling display ads
• How to place your ads (classified and display) for maximim salesresults
• How to be successful in direct mail
• How to sell your products through the Internet
• How to sell your products through card decks
• How to sell your products through catalogues
• How to sell your products through free publicity
• Different forms for free publicity your might never have used before
• How to sell your products through agents
• How to succeed in self-publishing step-by-step
• How to create your own newsletter
• How to get a lot of subscribers to your newsletter with minimum effort
• How to arrange your own highly profitable seminars
• How to get free advertising on the Internet and make a lot of money
• etc.

Review

Maybe you ask, "Who is Avril Harper?" And I understand your question, as Avril Harper is not that well known outside of Great Britain (her homeland) - yet!

But believe me, she will be - if she don't decide to retire before her reputation gets around the world.


Productive and clever

Avril Harper is just one of the most productive and clever authors on Direct Marketing, Self-publishing and Home-businesses I know. Besides, Avril gives a splendid service. One of the best I've ever got.


Detailed descriptions

What characterizes this course by Avril, is the detailed, step-by-step instructions she gives her readers.

In my opinon Avril's course is one of the best and most realistic courses on the market today, on how to build your own information business.

For instance, just take her chapter on how to find a really hot topic for your information products. It's worth gold.

In my experience, this is may be the step most new infopreneurs stumble over, when trying to start their own information business. "I just don't know anything to write about," they complain. "And even if I do, nobody is probably going to buy it anyway."

If you feel like this, I honestly don't think you could do much better than to consult Avril's course, "How to Go From Zero to £100,000 a Year Selling Simple Information Products".

Avril has a way of making everything as simple as possible - but without ever over-simplifying anything.

She simply cuts away all the nonsense in creating, marketing and selling your own information products. And I really like that! 

Besides, I really like Avril's personal way of communicating her message. She seasons her step-by-step instructions with both her own personal stories and stories about other successful marketers and infopreneurs.


Profitable offline info-marketing - and online

Today, so many infopreneurs get so focused on the Internet, that they forget the huge market that still exists outside the Internet. Avril touches on the Internet in this course, but primarily she concentrates on the off-line market.

This doesn't mean that you can't use her methods on the Internet. Not at all! (Avril has a separate chapter on marketing your information products on the Internet). And actually, the most successful marketers on the Internet, basically use the same marketing principles as infopreneurs selling info-products offline.

Remember, Jeff Paul concentrated his efforts on the off-line market, and made a bundle. Of course the Internet gets a more and more important way to sell your products, but there is no doubt that a lot of Internet marketers loose a big profit by overlooking the still existent off-line market.


An a-z guide

Avril's book is an A to Z guide on how you can make your own information products, and how you can market and sell them. Avril covers such areas as starting your own company, hundreds of concrete ideas for your information products, researching your product, creating it, making a order-pulling salesletter, selling your product to catalog houses, selling it by direct mail, how to pick the best direct mail lists, writing an effective ad (classified or display), distributing your product, creating and marketing your own newsletter etc., etc.

In short, Avril covers very, very much in this course - more than most other courses. And she does it with typical english thoroughness.

And in between all the how-to information, she shares a lot of helpful real life success-stories and her experiences. Besides she has a helpful list of resources and useful contacts. Some of these are of course particularly aimed at the british audience, but others can be used by almost anyone.


Bonuses

Avril Harper has included several bonuses with her main manual. Don't get fooled by the fact that they are called "bonuses". So often the bonuses included with a course, is just a piece of junk.

Not so the bonuses Avril includes!


Bonus #1: "How To Turn Your Computer Into A Mega-Money- Making Machine For The Millenium"

Avril's report "How to turn Your Computer into a Mega-Money- Making Machine for the Millenium" is an idea-generating guide to different profitable types of information products you can make. What I really like about this guide, is that the suggestions Avril give, is realistic and practical. Besides, she doesn't just give a headline for each suggestion. Instead she takes the time to explain the implications in each opportunity.


Bonus #2: "£12,000 In Three Months! - From Your Own Home - Based Publishing Company"

This is a step-by-step plan on how to earn at least £12,000 (about $18,000) in three months. Nowadays a lot of people promise you profits like that. Usually they have no solid basis for giving you such promises.

This doesn't go for Avril, though!

Avril has - to my best knowledge - been enormously successful in Direct Marketing. So she knows her stuff. And she has the background and experience needed to make such claims.

Besides, Avril gives you a step-by-step plan, showing you precisely how to accomplish what she promises.

To my best knowledge, this is a realistic plan.



Bonus #3: Three Diskettes (With Full Reproduction And Resell Rights)

On the three accompanying diskettes Avril has included several of her own valuable and useful reports/booklets.

I don't how you feel about the numerous reports you can find everywhere on the Internet! Personally I am tired of getting the same reports over and over as a bonus every time.

If you feel like me, you'll be happy to know that (most of) the reports Avril has included on the three disks, are NOT identical with most of the reports you get as bonuses almost everywhere else.



Does it work?

Does Avril's methods work?

Well, at least they've worked for Avril herself! Avril seems to have made a very, very good income on her own information products.

Avril shares how she started out in the information business almost by accident. She tells how she began to write for companies, and how she one day to decided to write for herself, and thus became a highly successful self-employed infopreneur.

Besides, Avril shares story after story about how her methods has earned other infopreneurs a very, very good profit.

I have read a lot of stories about some of the most successful infopreneurs, but I must admit that some oof the stories Avril shares were new to me.


Get it!

Sometimes, you sit with the feeling, "I can't write such a positive review. The readers probably won't believe me! Can't I find something negative to say about this course? Just to be as balanced and honest as possible!" May be you can find something to criticize Avril's course for. But I just couldn't! I tried, but I just couldn't.

This is simply a very, very good course. Avril has a way of giving her message a unique twist, that really makes it worth reading, even if you've already invested in all the other expensive courses. At least I'm very happy to have it on my shelf, handy for me to pick out and read in.

About this author

Who is Avril Harper? Click here for the answer!
 

 
Buying information

http://www.avrilharper.com

Contact information
 

Avril Harper

Meander Press

Avallan, High Hesleden, Hartlepool

Cleveland, TS27 4PZ, 

United Kingdom

Website

http://www.avrilharper.com